I am a storyteller at heart and a writer by trade, with a strong sense of visual design and thorough understanding and appreciation of the user experience both online and off.
You could argue I possess one of the most impressive super powers, the ability to craft messaging and connect with target audiences by developing a voice that will best resonate with them. My writing style has been described as professional, smart, conversational, emotional, witty or LOL, soda-out-your-nose funny — it all depends on whom you talk to.
As a creative, I create successful and award-winning, 360 campaigns for small to blue chip clients in virtually all categories, including but never limited to tech, telecom, financial, banking, health, pro-bono, auto, packaged goods and services. I also helped create two wonderful kids.
My canvas is media: broadcast, print, outdoor, ambient, experiential, DM, radio and all things digital: site development, landing pages, banners, social, Facebook apps, mobile apps and branded content.
I believe, regardless of the medium or touchpoint, the best communication approach is executing strategically sound concepts. I specialize in developing big ideas and selling work that not only gets noticed, it builds a relationship between consumers and a brand.
I’m a dog person and share my life with Juno, my Tibetan Terrier, but I also love (and tried to tame) a 23-pound cat named Clarabelle. I enjoy rap music without the mumble, a great jam band, good craft beer, any bourbon. Any given night you can find me absorbing visual content, like: sports, documentaries, sci-fi, superhero stories, comedy and crime dramas.